Hello, Sahabat Tani!
Agriculture isn’t just about hoes and muddy soil—it can also be a money-making venture that rivals other businesses. In today’s digital era, opportunities in agricultural business are expanding rapidly. From farming and selling agricultural products to education and agri-tech, everything can be a potential source of income.
Why Start a Business in Agriculture?
1. Constant Demand for Food
No matter the crisis, people still need to eat. That means agricultural products will always be in demand.
2. Large Market Potential
From traditional markets to online marketplaces, agricultural products are needed everywhere.
3. Start Small
You can begin with a small garden in your backyard. You don’t need hectares of land to get started.
Business Ideas You Can Try
1. Organic Vegetable Farming
The healthy food market is growing. Organic vegetables sell well, especially if they’re neatly packaged and have strong branding.
2. Sell Compost or Organic Fertilizer
If you’re already good at making compost, why not sell it? Many urban farmers are looking for high-quality fertilizer.
3. Digital Agribusiness
Create educational farming content, run online workshops, or sell agri-products via Instagram or TikTok—it’s all possible!
4. Online Store for Farming Tools
Selling sprayers, polybags, liquid fertilizer, or seeds can be profitable—especially if you know your target market.
5. Agricultural Tourism (Agrotourism)
If you have land, you can turn it into an educational farm tourism spot. It’s both educational and commercial.
Sahabat Tani Success Stories: From Hobby to Profit
Story 1 – Dedi, Organic Vegetable Farmer from Bandung
He started by growing organic water spinach in his backyard. Now, he supplies 7 restaurants and has his own brand!
Story 2 – Rina, Online Compost Seller
From kitchen waste to a thriving home-scale compost business selling on Shopee. Now her monthly revenue reaches millions (in rupiah).
Tips for Marketing Agricultural Products
- Use Social Media: Instagram and TikTok are powerful tools for branding your agri-products.
- Join Local Marketplaces: List your products on Tokopedia, Shopee, or Blibli.
- Create Attractive Packaging: Good packaging builds customer trust.
- Educate the Market: Teach people about the benefits of your product to build loyalty.
Conclusion
Agricultural business is wide open for anyone. You don’t have to be an agriculture graduate—what matters is your willingness to learn and stay consistent. We hope this article inspires and guides you, Sahabat Tani, to start a business from even the smallest piece of land.